The important role that women play in our society, and from a Cell C Sharks perspective in the lives of our players, can never be downplayed. Their constant support, guidance and strength, and more especially the stable environment they create, allow our players to thrive and go out there and do what they love.
To honour the extraordinary role these special women play in their lives and in celebration of Women’s Day on Wednesday 9th August, the Cell C Sharks players will have the name of the most significant female in their lives featured on the back of their playing jerseys for their Currie Cup match against the Blue Bulls at Loftus Versfeld on Wednesday.
Apart from this initiative, the players are also wearing green armbands for all our matches during the month of August to show our support for the Jes Foord Foundation, rape survivors as well as our strong stance against rape.
The Jes Foord Foundation was formed in 2008, following the 21-year old Jes Foord’s traumatic gang rape by four men. Jes’s story is both moving and inspirational. Her courage and strength of purpose in the face of a horrific crime has resulted in something truly good coming out of something very bad.
Now aged 30, Jes works full-time at The Foundation. Jes and her team give motivational talks to schools and organisations, creating awareness of rape within the community and the importance of talking out against this crime. Their ultimate goal is to set up special care centres for survivors, where they can get all the medical, psychological and legal attention under one roof. In 2015, the foundation started a mentorship programme for young men, which aims to educate them about the importance of their future role in supporting our women and children in South Africa and making the right choices.
We at the Cell C Sharks salute Jes and her team for the great work that they are doing within our community to raise awareness about the issue of rape and assisting survivors.
Giving new meaning to the term ‘behind every great man stands a great woman’, the Cell C Sharks’ Women’s Day initiative marks a day on which the whole country will put women first.
According to Cell C Sharks Currie Cup captain, Ruan Botha: “We all had our moms standing next to the field screaming their lungs out at school games. Or a wife’s or girlfriend’s shoulder to cry on after a bad game. Paying tribute to them on Women’s Day, for their ultimate support, is the least we can do.
“We wish all the ladies in our Cell C Sharks family a Happy Women’s Day.”